Clearance Goods And The Advantages Of Buying Them
What is clearance stock?
Clearance stock is when companies are trying to sell certain items instead of trying to make a large profit from them. These items are often discontinued, end of line, overstock items etc. Companies are so eager to move this stock as they want to make room for their new product lines.
Why would you want to get rid of clearance stock?
As mentioned earlier, the cost of the items occupying the space can be very high so this is a good reason to sell on the stock. Workers will also be required to look after this stock and keep it organised which also costs. Companies like us at Rysons specialise in clearance overstock and have the space to easily acquire excess stock in order to help the supply chain. Furthermore, having money tied up in this excess stock can mean having less cash flow to invest in holding, promoting and selling the current/future stock.
What are the advantages of buying clearance stock?
Price:
- When acquiring clearance stock you know the company is hoping to sell the stock as soon as they can, giving the opportunity to acquire this stock at a massive discount generally at or way below cost!
- The items acquired, however, are typically brand new & of good quality which means you (the company buying the clearance stock) are able to sell these on at a hiked up price to increase your profit margin. This hiked up price can still be lower than retail price, which will make your product more attractive to the consumer.
Available stock:
- As companies want to sell their products right away, the stock is immediately available for you to acquire. This means that customers are able to receive their items faster, increasing the quality of customer service provided and building customer loyalty.
- As the stock is so discounted the risk is lowered, meaning you are able to acquire different products to ones you usually would which, if successful, could increase your customer base and profit margin.
- Often when acquiring excess stock the products are discontinued. This makes the items valuable in the future as it is hard for customers to get their hands on them e.g. a certain phone charger, DVD. Sometimes it is easier for companies to sell stock to a clearance company so that new markets (such as in different countries) can be reached
Covers the shortage in the supply chain:
- There are many issues, especially since the pandemic, with material cost and shipping costs. With constantly increasing shipping costs, surcharges and lack of supply, acquiring clearance stock is a great way to help cover the shortage in the supply chain.
- Companies like Rysons, a UK based wholesaler and supplier of clearance overstocks, acquire this stock and sell it on for low prices so there is no need to wait for overseas supply to become available.
Reduces waste:
- Often companies are reluctant to sell their end of line products as a part of their brand as they do not want to offer their products at a discount rate. This results in the unnecessary waste of end of line items that are still in perfect condition. Companies like Rysons are happy to buy this stock in order to also help reduce this waste.
Here at Rysons International Group we have the space and time to try and find the right customer for these clearance items. Often companies have to sell the overstock due to a change in seasons, trends etc and don’t have the space or cash flow to keep these items.
No matter what your situation may be, if you have stock to sell, we provide instant stock solutions. With fast & fair payments, contact us today to talk about your surplus or end of line products. We are here to help. Our team is on hand to answer your calls at +44 (0) 161 387 7214.
